{"id":79159,"date":"2026-01-23T23:27:44","date_gmt":"2026-01-23T22:27:44","guid":{"rendered":"https:\/\/lepotentiel.bj\/?p=79159"},"modified":"2026-01-23T23:27:44","modified_gmt":"2026-01-23T22:27:44","slug":"classement-favikon-2025-serge-nonvignon-en-tete-du-top-200-des-influenceurs-beninois","status":"publish","type":"post","link":"https:\/\/lepotentiel.bj\/?p=79159","title":{"rendered":"Classement Favikon 2025: Serge NONVIGNON en t\u00eate du Top 200 des influenceurs b\u00e9ninois"},"content":{"rendered":"<p style=\"text-align: justify;\"><em><strong>L\u2019influence digitale au B\u00e9nin vient de franchir un cap. Selon le classement 2025 de Favikon, Serge NONVIGNON occupe la premi\u00e8re place du Top 200 des cr\u00e9ateurs les plus influents du pays. Expert en communication et media relations officer \u00e0 la Pr\u00e9sidence de la R\u00e9publique, il s\u2019impose avec un score de 96\/100, loin d\u2019un simple effet de visibilit\u00e9<\/strong><\/em>.<\/p>\n<p style=\"text-align: justify;\">Ce r\u00e9sultat repose sur une analyse rigoureuse de la performance, de l\u2019engagement et de la port\u00e9e des leaders d\u2019opinion sur les r\u00e9seaux sociaux. Favikon \u00e9value l\u2019interaction r\u00e9elle, la croissance et la r\u00e9gularit\u00e9. Serge NONVIGNON domine ces indicateurs et affiche un taux de progression de +0,92 %, signe d\u2019une audience active et fid\u00e8le.<\/p>\n<p style=\"text-align: justify;\">Sa force tient \u00e0 une strat\u00e9gie cross-canal ma\u00eetris\u00e9e. Sur LinkedIn, il f\u00e9d\u00e8re plus de 53 000 abonn\u00e9s au moment du classement, aujourd\u2019hui plus de 57 000. Il y est reconnu dans les secteurs Law, M\u00e9dias &amp; Politics, o\u00f9 ses analyses, sobres et structur\u00e9es, alimentent le d\u00e9bat public. Sur TikTok, sa communaut\u00e9 d\u00e9passait 104 000 abonn\u00e9s lors de l\u2019\u00e9valuation, contre plus de 118 000 actuellement. Il y adopte des formats courts, directs, adapt\u00e9s aux usages, sans perdre en coh\u00e9rence.<\/p>\n<p style=\"text-align: justify;\">Au-del\u00e0 des chiffres, ce leadership digital traduit une approche assum\u00e9e de la communication publique. Serge NONVIGNON montre qu\u2019une parole institutionnelle peut circuler, toucher et convaincre dans l\u2019espace num\u00e9rique, sans renoncer \u00e0 la cr\u00e9dibilit\u00e9. L\u2019influence digitale devient ici un outil d\u2019autorit\u00e9 et de p\u00e9dagogie<\/p>\n<p style=\"text-align: justify;\">\u00c0 noter que ce classement n\u2019int\u00e8gre pas Facebook. Or, sur cette plateforme, Serge NONVIGNON rassemble plus de 222 000 abonn\u00e9s, avec plus de 21 millions de vues et environ 1,4 million d\u2019interactions tous les 28 jours. Des donn\u00e9es qui confirment une empreinte durable, bien au-del\u00e0 d\u2019un palmar\u00e8s annuel.<\/p>\n<p style=\"text-align: justify;\"><strong>Joseph Sossou<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019influence digitale au B\u00e9nin vient de franchir un cap. Selon le classement 2025 de Favikon, Serge NONVIGNON occupe la premi\u00e8re place du Top 200 des cr\u00e9ateurs les plus influents du pays. Expert en communication et media relations officer \u00e0 la Pr\u00e9sidence de la R\u00e9publique, il s\u2019impose avec un score de 96\/100, loin d\u2019un simple effet [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":79160,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":["post-79159","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Classement Favikon 2025: Serge NONVIGNON en t\u00eate du Top 200 des influenceurs b\u00e9ninois - Le Potentiel<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lepotentiel.bj\/?p=79159\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Classement Favikon 2025: Serge NONVIGNON en t\u00eate du Top 200 des influenceurs b\u00e9ninois - Le Potentiel\" \/>\n<meta property=\"og:description\" content=\"L\u2019influence digitale au B\u00e9nin vient de franchir un cap. 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Expert en communication et media relations officer \u00e0 la Pr\u00e9sidence de la R\u00e9publique, il s\u2019impose avec un score de 96\/100, loin d\u2019un simple effet [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lepotentiel.bj\/?p=79159\" \/>\n<meta property=\"og:site_name\" content=\"Le Potentiel\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-23T22:27:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lepotentiel.bj\/wp-content\/uploads\/2026\/01\/IMG-20260123-WA0310.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"862\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Le Potentiel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Le Potentiel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/lepotentiel.bj\\\/?p=79159#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/lepotentiel.bj\\\/?p=79159\"},\"author\":{\"name\":\"Le Potentiel\",\"@id\":\"https:\\\/\\\/lepotentiel.bj\\\/#\\\/schema\\\/person\\\/453725c41f4363806763503087c06c70\"},\"headline\":\"Classement Favikon 2025: Serge NONVIGNON en t\u00eate du Top 200 des influenceurs b\u00e9ninois\",\"datePublished\":\"2026-01-23T22:27:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/lepotentiel.bj\\\/?p=79159\"},\"wordCount\":319,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/lepotentiel.bj\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/lepotentiel.bj\\\/?p=79159#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/lepotentiel.bj\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/IMG-20260123-WA0310.jpg\",\"articleSection\":[\"Actualit\u00e9\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/lepotentiel.bj\\\/?p=79159#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/lepotentiel.bj\\\/?p=79159\",\"url\":\"https:\\\/\\\/lepotentiel.bj\\\/?p=79159\",\"name\":\"Classement Favikon 2025: Serge NONVIGNON en t\u00eate du Top 200 des influenceurs b\u00e9ninois - 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